About PureForm Creative

Portrait photo of Jake Chacon with Canon camera

Founder: Jake Chacon

From Passion to Purpose:
Why Real Estate Media

I’ve always been passionate about creative storytelling through photography and video. Over the years, I honed my skills working with diverse clients and projects, but I discovered something unique when I stepped into real estate media: a chance to truly help people move forward, one listing at a time.

Real estate isn’t just about pictures — it’s about capturing a home’s story in a way that connects with buyers emotionally and drives faster sales. That’s why I decided to specialize fully in real estate media, serving agents and brokers right here in Orange County.

What Sets PureForm Creative Apart

Many media companies outsource their photo editing overseas to cut costs and speed up delivery. Not us. At PureForm Creative, every photo is hand-edited locally using ON1 — a modern, AI-enhanced editing tool that delivers cleaner, more vibrant images faster than the old Lightroom/Photoshop workflow.

This means:
  • Ultra-clear windows, natural lighting, and vibrant colors
  • Consistent, reliable quality every time
  • Next-day delivery to meet fast real estate timelines
  • Supporting local talent and keeping jobs in the USA

On top of that, we offer a full suite of media services tailored for real estate agents: HDR and flambient photography, cinematic video walkthroughs (horizontal & vertical), drone aerials, Matterport 360 tours, custom property websites, and complete marketing kits.

Our Commitment to You

At PureForm Creative, I’m not just your vendor — I’m your partner. I know how important it is to present your listings perfectly, and I’m dedicated to making the media process seamless, fast, and professional. From initial booking to final delivery, I keep communication clear and timely so you never have to worry.

If you want real estate media done right, with care, quality, and local expertise, I’d love to help you elevate your listings and grow your business.

Ready to Get Started?